Google says YouTube now has over 100 million subscribers


Google said today that YouTube now has more than 100 million paid users across YouTube Music and YouTube Premium. This number is up from the 80 million paid users the company mentioned in November 2022.

Earlier this week, during its Q4 2023 earnings call, Sundar Pichai said that Google’s subscription business has now crossed $15 billion annually.

The search giant first launched YouTube Music in 2015. At that time, YouTube offered a $9.99 per month Red subscription for ad-free viewing that also allowed users to access Play Music.

The story is developing…



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